A few years ago I was shopping at Kohls or maybe it was a JC
Penny. Anyway, I remember seeing curtains and the manufacture used “American”
it it’s company name. Their logo was an eagle
with a U.S. flag in the background. I thought that’s very patriotic, so I picked
up a set of the curtains to see where they were made. Sadly, the curtains were manufactured in
China and not the U.S. So I thought to
myself, do people really buy into this type of marketing.
So I’ve started taking note when I come across companies
that use patriotism as part of their marketing strategy yet manufacture their
goods in countries where people are less than free.
I was shopping at a Nordstrom Rack several weeks ago and
came across a nice looking shirt. When I took a closer look I found the shirt
was a Civil Society shirt and manufactured in China. On the tag it reads “Civil
Society” and underneath that it reads “We The People”. I thought how ridiculous!
Here’s a clothing company that uses the
Preamble of our Constitution to sell it’s cloths that are made in China.
Someone should suggest to Civil Society that a more appropriate
company name could be Controlled Society since they manufacture their clothing
lines in China. Just a suggestion.
I decided not to buy the shirt. Not because I have a beef
with China, but because Civil Society misleads people with its marketing.
I hope most people recognize there is something fundamentally
wrong when a company brands itself as patriotic and yet chooses to manufacture its
goods in other countries.